Entry of bugatti:
The formula 1 season in India has brought lot of Premium segment models in into India in the last couple of years. Almost every major player has found to sneak in through India and bugatti is no exception for that. Belonging to Italy and France their main aim is built high performance premium cars with style and power. They are no simply cars but symbol of sophistication sometimes. Expertise is required to drive these cars because they can launch themselves very quickly and they got a very high torque power when compared to others. Racers love this car because of the power it got which has been the strength of Bugatti all these days. Bugatti can not be generally driven in Indian conditions as the roads and conditions doesn’t support it but still there are few car lovers who just have it as a symbol of love to cars. Bugatti can be compared to Ferrari in terms of power. Bugatti car prices are generally unimaginable for common man and hence they can not be even called as premium segment cars.
New bugatti cars has entered India but it itself agrees it will be tough for them to market because of the sub continental conditions. Their marketing strategy will be key and will a play major role in capturing the market. The company has entered into India with its all time hit model Veyron into India which is a sports model. New Bugatti car prices in India have been fixed at 16 crore rupees. The veyron is the most expensive car in India and it has a 7 speed automatic engine and is a 2 seater car. They also have a super charger in them and the displacement is whooping 8000 Cc which itself shows the power of the engine. It has 16 cylinders and the torque is unimaginable. Its 1250 torque which is one reason it can not be driven in India. it can be called as the fastest car in India. Bugatti has to be imported from Italy. Bugatti car dealers aren’t available in India they have to be directly ordered to the company in Italy.